Music promotion, music marketing, and music publicity should be fully automated. In the cyber-age, this cannot be emphasized enough. If I sound like a broken record at times (no pun intended), be thankful. The key point to remember is that, sources of automated music promotion, music marketing, and music publicity should not serve as a substitute to your own efforts with promoting your songs. They are meant to enhance your music promotion efforts, and help save you valuable time and money. Many companies exist solely for the purpose of promoting your songs to online magazines and media outlets. This doesn’t mean that all companies that do this will benefit you, especially if you happen to be lazy and expect them to make you a Star on your own behalf. You (ideally) need to be playing live or, at the very least, promoting your songs and their message for yourself, with a minimum of one serious task a day (as I continually mention throughout this blog). Make sure you know exactly what you’re getting, and if it is possible to follow up with any company that has received your music. The great news is that you can also ingest a music video these days, and thanks to high definition video cameras available at very inexpensive prices, getting a crew together and creating a WELL-EDITED video (your music video should be very well-edited) should not be difficult or expensive to shoot, copyright, and release.
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More to come.
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